Reading followed by watching provided the greatest transportation. In Study 2 (N = 71) participants came to the lab on two separate occasions to either read a passage or watch a movie clip. Study 1 (N = 88) showed that people who read a novel before viewing the film version were more transported into the film compared to nonreaders. ![]() Two studies investigated whether transportation was affected by the medium of story presentation, especially when the narrative was experienced for a second time (e.g., watching the movie version of a previously read story). ![]() Transportation entails imagery, emotional response, and attentional focus. Journal of Personality and Social Psychology, 79(5): 701– 721. The role of transportation in the persuasiveness of public narratives. ![]() “Transportation into a narrative world” is a state of immersion into a story ( Green & Brock, 2000 Green, M.
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